Category Archives: Updates

The Business of Broadway – August 2018

 

“It’s quite uptown”. It’s August and the weather has been weird. Where is all the humidity we hate this time of year. Of course, as I say that, here comes that good old humidity. This update talks about change to the very insider “Gypsy Robe” ceremony, some upgrades to audience tech and who and who not to listen to when producing on Broadway. Enjoy!

 

Updates: August 2018

 

Comments

Filed under 2018, Darnelle Radford, Mitch Weiss, The Business of Broadway, Updates

The Business of Broadway – July 2018

 

It’s July! Where did 2018 go? Did you see any shows? Attend a marathon day of theatre? It’s summertime. The Administration is up to the same antics and we are trying to find escapes that turn off the activist in us for a little bit. This month’s update is about money. Well, every month’s update is about money. So, here’s the update for July!

Updates: July 2018

 

Comments

Filed under 2018, Darnelle Radford, Just Learn Something, Mitch Weiss, The Business of Broadway, Updates

The Business of Broadway – May 2018

 

May 1, 2018

 

Chapter 6: (Tony Awards)

 

Nominations for the past season have just been announced. A little perspective is in order: What is the real effect on the ticket-buying public?

According to a recent study by Utah Professor Russell Warne (all statistic to be taken with a questioning eye, of course), Broadway musicals that are nominated for the top prize are almost 60% less likely to close quickly than the musicals that are not nominated. (Not sure about the time frame since all shows eventually close except perhaps Phantom of the Opera!“ There is one Tony that matters: Best Musical,” Ad exec Nancy Coyne remarked. Publicist Chris Boneau echoed her observation: “The one award that really counts is the one for Best Musical.”

For the Tony Award for Best Revival of a Musical, being nominated is often not enough. The winner might get a longer run, but those who ONLY get a nomination often end up with a shorter run. The public may see the revivals that don’t win an award as “losers”.

Reviewing over 400 shows from between 1988 and 2017, Professor Warne observed, for example, that “nominations for the directing awards are also associated with longer runs of Broadway plays but not for musicals.” He estimated that plays whose directors are recognized are about three times less likely to close than plays whose directors are snubbed.

Positive effects of a Tony nomination on the show’s longevity: 1) lead actor/musical; 2) featured actress/musical; leading actress/play. Negative impact: 1) leading actor/play (strange). No particular effect at all: 1) featured actors/play.

This new research could possibly help Broadway producers and their marketing teams make better decisions when designing expensive marketing campaigns for the Tony Awards. Personally, most Tony campaigns have little effect on good performances, great word of mouth, or a stand-out winner in the public’s eyes.

CHAPTER 6: (Tony Awards plus Pulitzer and other awards)

In 1918, the first Pulitzer Prize for Best Drama went to a forgotten—and forgettable—comedy entitled “Why Marry?” The Pulitzer Drama Prize was so often laughable that in 1935 a group of Broadway reviewers formed the New York Drama Critics Circle expressly to give better awards. One of the founders, Brooks Atkinson, summed up the Circle’s accomplishment almost thirty years after its beginning, writing, “The average taste of the Critics Circle is no more discerning than the average taste of the Pulitzer judges. Neither the Circle nor the Pulitzer prizes can be intimidated by genius.

In the late 1940s, the Tony Awards began as a small event for the theater community sponsored by the American Theatre Wing, a charitable group from the war years. The presentation happened at a banquet with dancing in a hotel ballroom, with the prizes chosen by an ad hoc handful of people. In the first year, a Tony was given to Vincent Sardi, Sr., in thanks for Sardi’s Restaurant!

Twenty years later the Wing was in financial trouble and it joined with the Broadway League to continue the Tony Awards. Within a year, the ceremony morphed into a big television event. That changed everything about the Tonys and a lot about Broadway theater.

Still, the televised Tony Awards has also made major gaffes and provokes debate. For example:

  • Harveywon over The Glass Menagerie
    • Hello, Dolly! won over Funny Girl
    • The Music Man won over West Side Story
    • Nine won over Dreamgirls
    • The Sound of Music won over Gypsy

Today, there are six major, very different organizations giving best play and best musical awards, for diverse reasons, chosen by very unalike procedures. It feels great if your show gets one, but does it have any sure, lasting meaning?

In short: so many prizes; so little to celebrate. Even after 100 years.

—–
(Adapted from Tim Donahue, the author most recently of Playing for Prizes: America’s Awards for Best Play and Best Musical.)

CHAPTER 15 (Actors)

Actors’ Equity votes to change the name of the Gypsy Robe. After hearing concerns about the insensitivity of the name, the union has voted to rename the robe that is awarded to the chorus member with the highest number of Broadway credits on opening night of a show. The 60-year-old tradition of the robe will continue with a new name next season.

BONUS: The nominees for the 2018 Tony Awards

#

Comments

Filed under 2018, Just Learn Something, Mitch Weiss, The Business of Broadway, Updates

The Business of Broadway – April 2018

Apparently, Winter loves to be fashionably late, this year. International travel can be a pain but, it also can connect us on many levels. This month, have some updates to that effect.

 

http://www.justlearnsomething.us/updates-april-2018/

 

 

Comments

Filed under 2018, Just Learn Something, Mitch Weiss, The Business of Broadway, Updates

The Business Of Broadway – March 2018

March is here! We look forward to new productions moving onto The Great White Way, we spring forward and we eagerly anticipate the change in the weather. Yet, the Business of Broadway continues to change. Here are the updates for March 2018.

 

Updates: March 2018

Comments

Filed under 2018, Just Learn Something, Mitch Weiss, The Business of Broadway, Updates

Updates: The Business of Broadway – November 2017

If you ever wonder why anyone thinks they can make a profit on Broadway and Off Broadway, we have two great examples last month…

Updates: November 2017

Comments

Filed under 2017, Just Learn Something, Mitch Weiss, The Business of Broadway, Updates

Updates: The Business of Broadway – May 2017

Tony! Tony! Tony! Tonys!

Yup, it’s Tonys season! Any moment now, we will find out the nominees for the 71st Annual Tony Awards. This year’s host will be Kevin Spacey. We have some updates for Chapter 6 along with a map showing you where The Tonys matter the most in the U.S. Hint: It’s what you thought!

http://www.justlearnsomething.us/updates-the-business-of-broadway-may-2017/

 

What shows are you looking forward to seeing? Enter another question here!

1 Cover copy

Don’t have a copy of the book yet? Get it anywhere books are sold!

Amazon

iTunes

Barnes & Noble

 

Comments

Filed under 2017, Darnelle Radford, Just Learn Something, Mitch Weiss, The Business of Broadway, Updates

Updates: The Business of Broadway – April 2017

If you want to be a producer, Chapter 10 is for you. This month’s updates are all about producers!

Updates: April 2017

What shows are you looking forward to seeing? Enter another question here!

1 Cover copy

Don’t have a copy of the book yet? Get it anywhere books are sold!

Amazon

iTunes

Barnes & Noble

Comments

Filed under 2017, Just Learn Something, Mitch Weiss, The Business of Broadway, Updates

Updates: The Business of Broadway – January 2017

2017…You better work!! I mean, what a year 2016 was! Though, the theatre community is always optimistic and we continue to create dynamic and thought-provoking work that ignites a hunger for what is next. So, with that, we have a few updates and we are looking forward to 2017 and all our community has to offer!

 

Updates: January 2017

 

What shows are you looking forward to seeing? Enter another question here!

1 Cover copy

Don’t have a copy of the book yet? Get it anywhere books are sold!

Amazon

iTunes

Barnes & Noble

Comments

Filed under 2016, Darnelle Radford, Just Learn Something, Mitch Weiss, The Business of Broadway, Updates

Updates: The Business of Broadway – December 2016

night-1245875_1280

2016 has had some ups and downs. Many cannot wait for this year to end. Many are uncertain what the new year will bring. As long as we have creative people whose talents shine through, we know we will be alright. With that, we have a few updates for this month. Get out there and see a show! Happy Holidays to all!!

 

Updates: December 2016

What shows are you looking forward to seeing? Did you get to see Hamilton yet? (Always a valid question) Enter another question here!

1 Cover copy

Don’t have a copy of the book yet? Get it anywhere books are sold!

Amazon

iTunes

Barnes & Noble

Comments

Filed under 2016, Darnelle Radford, Just Learn Something, Mitch Weiss, The Business of Broadway, Updates